Good Witches, See-through Eggs and Russian Fruit Pancakes – The Easter Culture Tour

Good Witches, See-through Eggs and Russian Fruit Pancakes – The Easter Culture Tour

Easter may be a global holiday, but each country and region has its own Easter traditions. From an International SEO perspective – it’s the perfect time to flex your marketing and creative muscles. We’ve gathered examples of Easter celebrations around the world to help you find fresh marketing and gift ideas. Hint, it’s not just about bunnies, chocolate and eggs.

[…] Read more

The Irish Diaspora: Where Else to Sell Beer on St Patrick’s Day

The Irish Diaspora: Where Else to Sell Beer on St Patrick’s Day

Where there’s Irish there’s beer. And when it’s St Patrick’s Day the celebrated beverage is dyed green. Did you know that there are 80 million people around the globe who identify themselves as Irish? And only 4.7 million of them live in Ireland! St. Patrick’s Day is one the most widespread holidays in the world and beer is essential for the celebrations. Gudied by the trails of the Irish diaspora we created a global market overview of beer sales on March 17th.

[…] Read more

Lovespoons and Mass Weddings; Valentine’s Day Traditions and Gift Ideas From Around the World

Lovespoons and Mass Weddings; Valentine’s Day Traditions and Gift Ideas From Around the World

Are you getting bored of buying jewelry and roses for Valentine’s day every year? Different countries from around the world have their own Valentine’s day traditions and special gift ideas for loved ones. Because February 14th is getting closer we decided to search around various markets and see which products and traditions are trending around on that day. Bellow you will not only find gift ideas and interesting cultural facts on different nations, but also retailers will have an opportunity to refresh the market with new products and campaign ideas.

[…] Read more

When to Start Planning Your SEO Christmas Campaign?

When to Start Planning Your SEO Christmas Campaign?

The trick of good SEO is always to be ahead. It is not simply about knowing which keywords people associate with specific products and services, but also knowing when people will perform the highest amount of searches.

Some experts will tell you that you should start planning your SEO Christmas shopping campaign already in summer, while others may say that the beginning of fall should do. At GFluence we recommend to first make a proper analysis of the relevant market and then decide. Of course, every analysis should be done months in advance no matter when you […] Read more